Elitecon International: Responsibility Rooted in Agriculture
Focused on sustainable practices and smart farming solutions, our approach supports farmers in improving productivity while protecting water, soil, and energy resources.
OVERVIEW
Elitecon’s Journey Towards Sustainable Agriculture: Our CSR Roadmap
Trust is built through action. Elitecon follows recognised international standards and sustainability programmes to ensure transparent and ethical operations. Our practices align with global environmental and social guidelines. We also place strong emphasis on responsible marketing, promoting awareness, safety, and informed choices for consumers.
ROADMAP
Building a Sustainable Future
Our goal is to empower farmers with innovative, eco-friendly solutions that reduce water and energy consumption, improve productivity, and promote responsible land stewardship.
Specifically, we aim to:
- Reduce water usage by up to 50% and cut energy costs by 30–40%
- Improve efficiency in water, fertiliser, and nutrient use
- Increase overall agricultural productivity
- Encourage the use of drones for pest and disease management, reducing manual labour and chemical application
ROADMAP
Seamless Connectivity with Advanced Gateway Technology
Our smart gateways operate over 3G and 4G networks, connecting soil sensors and controllers to a cloud-based platform. This long-range, open-source gateway enables farmers to transmit vital data across large distances, supporting timely irrigation decisions. The compact sensors are designed to be placed directly into the soil without disturbing roots or plants, allowing crops to grow undisturbed.
ROADMAP
Smart Field Controllers for Automated Water Management
Our intelligent field controllers continuously collect data from soil moisture sensors and automatically regulate irrigation by opening or closing valves based on real-time inputs. Powered by solar energy, these systems are sustainable and easy to operate. By delivering the right amount of water at the right time, they reduce wastage and support healthier crop growth.
ROADMAP
Precision Water Measurement for Optimal Resource Use
Accurate measurement of water flow is critical for both crop quality and cost efficiency. Our water meter sensors provide precise readings, helping farmers manage water resources more responsibly and sustainably.
ROADMAP
Intelligent Fertilizer Management for Enhanced Soil Health
Fertiliser controllers use soil nutrient data to apply the required amount of water-soluble fertilisers through drip systems. This targeted approach improves crop yield while reducing leaching, evaporation, and weed growth. The result is healthier soil, efficient fertiliser use, and lower input costs for farmers.
OUR KEY PILLARS
Transforming Tobacco Farming:
A Vision for Sustainability, Prosperity, and
Environmental Stewardship
In the agricultural regions of East Godavari, Andhra Pradesh, tobacco farming supports thousands of families. Traditional practices, however, often require high water usage, energy input, and manual labour. As climate pressures increase, these resources are becoming more constrained. At Elitecon International, we believe sustainable solutions can support both farmer livelihoods and environmental balance.
Unlocking the Potential of Modern Agriculture in the Tobacco Industry
A typical tobacco farm consumes approximately 45 lakh litres of water per hectare to produce an average yield of 2.5 tonnes. While this varies by geography, soil type, and farming methods, the need for sustainable practices remains consistent. Through sensor-based irrigation, farmers have been able to reduce water usage by up to 60% while increasing yields by 15%. These improvements translate into higher incomes, better crop quality, and reduced pressure on groundwater resources. From an environmental perspective, these outcomes align with the United Nations’ Sustainable Development Goals by promoting water conservation and responsible resource management.
Cultivating Soil Health for a Greener Future
Green manuring with sun-hemp prior to tobacco cultivation is a simple yet effective practice. It enriches the soil with organic matter, improves aeration, and supports beneficial soil microorganisms. This approach reduces dependence on inorganic fertilisers and contributes to healthier soil and stronger crop growth.
The Promise of Technology: Automated Irrigation and Drone-Driven Pest Control
Studies within the tobacco sector highlight the impact of automation and drone technology on farming efficiency. Water usage can be reduced from 4,500 cubic metres to 1,700 cubic metres per hectare, representing a 60% saving, while energy costs can be cut by nearly half. Labour costs reduce significantly. These gains result in higher-quality cured tobacco leaves, improved farmer income, and more resilient farming systems.
PHILOSOPHY
Our Collective
Responsibility to the Planet
At Elitecon, we view farming as a responsibility that goes hand in hand with caring for the earth. Our vision extends beyond tobacco cultivation to supporting climate-resilient practices, improved soil health, and healthier ecosystems. By conserving water, energy, and soil resources, we aim to create long-term environmental and social benefits. Through sustainable farming practices, responsible technology use, and consistent engagement with farming communities, we continue to work towards a future built on resilience, stewardship, and shared prosperity.